Archive for February, 2008

Upcoming Photo Classes at Unique Photo

February 25, 2008

Unique Photo is in the process of completing construction on its 1,500 sq. ft. education and meeting center, which is part of the Unique University Education Initiative.

The education center is a critical component of Unique’s new 55,000 sg. ft. facility located at 123 Route 46 West in Fairfield, NJ. The new state of the art education center will be equipped with workstation type desktops where students can plug in their laptop computers for note taking, projecting images, and for printing. In addition, there will be plasma TVs for viewing DVDs and other instructional material, a digital projection system, surround sound audio and wireless Internet access.

I will be teaching programs in digital imaging at Unique Photo beginning in late April. Class topics will include the following:

  • Introduction to Your Digital Point and Shoot Camera
  • I just Purchased a Digital Camera: Now What?
  • Mastering Your Digital SLR Camera
  • Basics of Exposure and Metering
  • The Essentials of Photographic Composition
  • Lighting Techniques for the Advanced and Professional Photographer
  • Portrait Photography for the Advanced and Professional Photographer
  • Event and Location Photography – Advanced Techniques
  • Photoshop CS3 – Advanced Techniques
  • Nature, Landscape and Wildlife Photography
  • Introduction to Close-Up and Macro Photography
  • Image Editing and Printing with Adobe Photoshop Elements
  • Build a Photo Gallery Website to Share Your Photos
  • What Should I Buy? Selecting Photographic Equipment

If you would like more information on these classes, please leave a comment below or contact me at Unique Photo at 973-377-6454.

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Abstracts of the Landscape

February 20, 2008

Landscapes are the most popular subjects  for outdoor photographers. As an art form, they can be approached in many different ways.

There are three styles of landscape photography – realist or the traditional approach, impressionistic and abstract.

The realist approach is strictly documentary in nature which portrays scenery in its realistic state with no manipulation by the photographer.

The impressionistic style employs techniques that make a landscape photograph appear more unreal with an illusion or impression of a landscape rather than showing it as it appears in reality.

The creation of an abstract can be thought of as a subtractive process where the artist removes content from the composition. Abstract landscape photographs are composed so the scene is broken down to its basic graphic elements such as form,  shape, pattern, texture and color. Natural elements are rendered so they are almost unrecognizable. The success of an effective abstract depends entirely on strong composition and artistic design.

In my opinion, the most challenging and enjoyable landscape photographs to create are abstracts.

To create effective abstracts it’s important to keep the following points in mind:

1. Crop into the scene and eliminate all references to the horizon

2. Use short and medium focal length close focusing zoom lenses or prime lenses in the range of 28-70, 70-200mm or 70-300mm

3. Seek out scenes with strong graphical elements where just a few colors dominate

4. Experiment with different apertures to vary depth of field and shutter speeds to slow (blur) or freeze (stop) subject movement

6. Lighting is critical; work early and late in the day or in light overcast conditions

7. Use a tripod to guarantee the sharpest results possible

8. Be creative and shoot a lot of images

Photo Details: Geyser Abstracts, Yellowstone National Park, Wyoming, Copyright- Adam Turow

Camera: Nikon F100; Lens: Nikon 35mm f2.0; Shutter Speed: 1/125; Aperture: f 11; Film: Kodak E100SW

 

 

Unique Photo is Moving!

February 13, 2008

Unique Photo Inc. is expanding its business and is moving to a new, state-of-the-art facility, 8 miles north of its present location in Florham Park, NJ. The new Unique Photo Superstore, warehouse and executive offices will be located at 123 US Hwy 46, Fairfield, NJ 07004.

According to Matthew Sweetwood, Unique Photo’s Chief Operating Officer, the move was mandated by the company’s growth and desire to increase its retail presence in New Jersey. The new 5,000 square foot Superstore and 1500 square foot education center will be one of the largest of its kind, not only in New Jersey, but also in the entire metropolitan area.

The new Superstore, complete with polished floors, 24 ft. high ceilings, custom designed lighting and displays, a library, printing area and coffee bar will showcase imaging products from all the major manufacturers including Bogen, Canon, Epson, Fuji, Lowe Pro, Olympus, Nikon, Tamron, among others.

In addition to the large retail space, there will be rooms in the new facility dedicated to a studio, that will be open to the public, a meeting room, and classroom space, which will be used for the new Unique University education initiative.

Unique will stock over 10,000 photo related items available for immediate delivery in its huge 55,000 square foot facility.

The staff at Unique Photo invites you to visit the new building opening for business on February 18, 2008.

Unique Photo’s New 5,000 sq. ft. Superstore (under construction)

Apple Releases Aperture 2.0

February 12, 2008

On Tuesday, February 12, Apple released Aperture 2.0, a major revision of the company’s professional photo editing and management program. According to Joe Schorr, Apple Senior Product Manger, the new software is faster, easier to use, and produces better images.

Over 100 new additions have been made to the program including the following:

  • Image adjustment controls such as Highlight Recovery, Definition, Vibrancy and Vignette.
  • Retouch tool with soft-edged brush to remove unwanted elements from photos.
  • Next-generation RAW image processing for highest-quality images.
  • Quick Preview mode for rapid-fire photo browsing.
  • Simplified user interface that maximizes screen space and provides direct access to your iPhoto library from within Aperture.
  • Integration with .Mac Web Gallery to instantly publish your photos, allowing visitors to view and download images.
  • Performance Improvements, including the optimized database for better searching and browsing, and Quick Previews that use available Jpegs instead of decoding the RAW file.
  • New Camera Support, featuring Canon G9, Canon EOS 1DS Mark lll, Nikon D300, Nikon D3, Hasselblad CF-22, Hasselblad CF-39, Leaf Aptus 75S, and the Sony Aloha DSLR-A700.

Aperture 2.0 is available immediately for $199.00.

Free Lecture on Portrait Photography by Steven Katzman

February 12, 2008

Bogen Imaging Inc., is sponsoring a free lecture about Portrait Photography on Thursday, Feb.14, 2008 from 6 PM – 8PM at Calcia Hall Auditorium on the campus of Montclair State University, Montclair, NJ.

The speaker for the evening is Steven Katzman. The title of his presentation  is “Developing A Personal Vision, While Negotiating The Interpretive Portrait”

Driving Directions to Montclair State University are available at  www.montclair.ed/welcome/directions.html

For information about Bogen and the Bogen Cafe’ initiative please visit www.bogencafe.com